ICMA Centre, Henley Business School, University of Reading,
Whiteknights, P.O. Box 242, Reading, RG6 6BA, UK
School of Psychology and Clinical Language Sciences, Earley Gate,
University of Reading, Whiteknights Road, P.O. Box 238, Reading, RG6 6AL, UK
Kelsey J. Mulder
Department of Meteorology, Earley Gate, University of Reading,
Whiteknights Road, P.O. Box 243, Reading, RG6 6BB, UK
Liberty Specialty Markets, 20 Fenchurch Street, London, EC3M 3AW, UK
Andrew Charlton-Perez
Department of Meteorology, Earley Gate, University of Reading,
Whiteknights Road, P.O. Box 243, Reading, RG6 6BB, UK
Matthew Lickiss
Department of Typography and Graphic Communication, School of Arts,
English and Communication Design, No. 2 Earley Gate, University of Reading,
Whiteknights Road, P.O. Box 239, Reading, RG6 6AU, UK
Alison Black
Department of Typography and Graphic Communication, School of Arts,
English and Communication Design, No. 2 Earley Gate, University of Reading,
Whiteknights Road, P.O. Box 239, Reading, RG6 6AU, UK
Rachel McCloy
School of Psychology and Clinical Language Sciences, Earley Gate,
University of Reading, Whiteknights Road, P.O. Box 238, Reading, RG6 6AL, UK
Eugene McSorley
School of Psychology and Clinical Language Sciences, Earley Gate,
University of Reading, Whiteknights Road, P.O. Box 238, Reading, RG6 6AL, UK
Joe Young
Department of Atmospheric Sciences, University of Utah, 115, Salt Lake City, UT 84112, United States
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231
316
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EndNote: 316
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Total article views: 2,089 (including HTML, PDF, and XML)
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1,595
352
142
2,089
160
193
HTML: 1,595
PDF: 352
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Total: 2,089
BibTeX: 160
EndNote: 193
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774
401
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1,232
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HTML: 774
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BibTeX: 71
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Viewed (geographical distribution)
Total article views: 3,321 (including HTML, PDF, and XML)
Thereof 3,205 with geography defined
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Total article views: 2,089 (including HTML, PDF, and XML)
Thereof 1,992 with geography defined
and 97 with unknown origin.
Total article views: 1,232 (including HTML, PDF, and XML)
Thereof 1,213 with geography defined
and 19 with unknown origin.
When constructing graphical environmental forecasts involving uncertainty, it is important to consider the background and expertise of end-users. Using novel eye-tracking methods, we show that where people look and the decisions they make are both strongly influenced by prior expertise and the graphical construction of forecast representations common in presentations of environmental data. We suggest that forecasters should construct their presentations carefully, bearing these factors in mind.
When constructing graphical environmental forecasts involving uncertainty, it is important to...