Articles | Volume 5, issue 4
Geosci. Commun., 5, 363–380, 2022
https://doi.org/10.5194/gc-5-363-2022
Geosci. Commun., 5, 363–380, 2022
https://doi.org/10.5194/gc-5-363-2022
Research article
 | Highlight paper
23 Nov 2022
Research article  | Highlight paper | 23 Nov 2022

Exploring TikTok as a promising platform for geoscience communication

Emily E. Zawacki et al.

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Interactive discussion

Status: closed

Comment types: AC – author | RC – referee | CC – community | EC – editor | CEC – chief editor | : Report abuse
  • RC1: 'Comment on egusphere-2022-494', Anonymous Referee #1, 06 Jul 2022
    • AC1: 'Reply on RC1', Emily Zawacki, 27 Jul 2022
  • RC2: 'Comment on egusphere-2022-494', Anonymous Referee #2, 03 Aug 2022
    • AC2: 'Reply on RC2', Emily Zawacki, 26 Aug 2022

Peer review completion

AR: Author's response | RR: Referee report | ED: Editor decision
ED: Reconsider after major revisions (further review by editor and referees) (15 Sep 2022) by Solmaz Mohadjer
AR by Emily Zawacki on behalf of the Authors (27 Oct 2022)  Author's response    Author's tracked changes    Manuscript
ED: Publish subject to technical corrections (03 Nov 2022) by Solmaz Mohadjer
ED: Publish subject to technical corrections (03 Nov 2022) by Sam Illingworth(Executive Editor)
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Executive editor
The first study exploring TikTok's potential for science/geoscience communication.
Short summary
To determine the best strategies for geoscience communication on TikTok, we created a TikTok account called Terra Explore. We produced 48 educational geoscience videos and evaluated each video’s performance. Our most-viewed videos received nearly all of their views from TikTok’s algorithmic recommendation feed, and the videos that received the most views were related to a recent newsworthy event (e.g., earthquake) or explained the geology of a recognizable area.
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