Climate scientists who communicate to a broad audience may be reluctant to write in a more personal style, as they assume that it hurts their credibility. To test this assumption, we asked 100 Dutch people to rate the credibility of a climate scientist. We varied how the author of the article addressed the reader and found that the degree of personalization did not have a measurable impact on the credibility of the author. Thus, we conclude that personalization may not hurt credibility.