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Geoscience Communication An interactive open-access journal of the European Geosciences Union
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https://doi.org/10.5194/gc-2020-17
© Author(s) 2020. This work is distributed under
the Creative Commons Attribution 4.0 License.
https://doi.org/10.5194/gc-2020-17
© Author(s) 2020. This work is distributed under
the Creative Commons Attribution 4.0 License.

Submitted as: research article 29 Apr 2020

Submitted as: research article | 29 Apr 2020

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This preprint is currently under review for the journal GC.

Graphic design and scientific research: the INGV experience

Daniela Riposati1, Giuliana D'Addezio2, Francesca Di Laura1, Valeria Misiti2, and Patrizia Battelli3 Daniela Riposati et al.
  • 1Istituto Nazionale di Geofisica e Vulcanologia, AC, Via di Vigna Murata 605, 00143 Rome, Italy
  • 2Istituto Nazionale di Geofisica e Vulcanologia, Sezione di Sismologia e Tettonofisica, Roma1, Via di Vigna Murata 605, 00143 Rome, Italy
  • 3Istituto Nazionale di Geofisica e Vulcanologia, ONT, Via di Vigna Murata 605, 00143 Rome, Italy

Abstract. Part of the INGV activity is focused on the production of resources concerning Educational and Outreach projects on Geophysics and natural hazard topics. The forefront results of research activity, in fact, are periodically transferred to the public through an intense and comprehensive plan of scientific dissemination. In the past 15 years, graphic and visual communication has become an essential point of reference supporting institutional and research activities. Positive experiences are the result of a strict relationship between graphic design and scientific research, in particular the process concerning the collaborative work between designers and researchers. In projects such as the realization of museum exhibition or the production of illustrative brochures, generally designed for broad-spectrum public, the goal is to make easier the understanding and to support the scientific message, making concepts enjoyable and fruitful through the emotional involvement that visual image can arouse. The graphics and editorial products, through composition of signs and images by using different tools (colors, form, lettering) on different media (print, video, web), link to create a strong identity INGV style, in order to make them easily recognizable in Educational and Outreach projects. A project product package might include a logo or other artwork, organized text and pure design elements such as shapes and color, which unify the piece. Color is used not only to help the logo stand out from the international overview, but in our case to have a unifying outcome across all the INGV sections. A recent and stimulating experience has been the collaboration between INGV project design and its reference scientific community in order to create edu-games, products specifically designed for scientific dissemination. The edu-games have been designed to be an efficient combination of educational content and playful communicative aspects, with the aim therefore to learn while having fun.

Daniela Riposati et al.

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Daniela Riposati et al.

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Short summary
Part of the INGV activity is focused on production of Educational and Outreach resources on Geophysics and natural hazard. Research results are periodically transferred to public through a plan of scientific dissemination where graphic and visual communication has become an essential point of reference. The paper presents examples of this advanced graphics support and discuss the positive INGV experiences, result of a strict relationship between graphic designers and researchers.
Part of the INGV activity is focused on production of Educational and Outreach resources on...
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